Roger Monteiro | Graphic Design | Art Direction

I DO BELIEVE IN DESIGN. I DO BELIEVE IN ITS CAPACITY TO SUBVERT OUR PERSPECTIVE. I DO BELIEVE IN ITS VOCATION TO PAINT IN RED ANY GRAY DOOR. I DO BELIEVE IN ITS POWER TO MAKE THE WORLD A LESS OBVIOUS PLACE TO LIVE IN, TO DREAM ON. I DO BELIEVE IN ITS WONDERFUL, LIMITLESS, INFINITE POSSIBILITIES. BESIDES PASSION, DESIGN IS THE MOST POWERFUL REASON THAT PUSHES US ALL FORWARD. IT ALLOWS US TO IMAGINE THE IMPOSSIBLE AND MAKE IT REAL, BECAUSE WHATEVER WE CAN DO, WE HAVE TO IMAGiNE IT FIRST. I DO BELIEVE IN DESIGN. I DO. WHAT ABOU YOU?

I'M A GRAPHIC DESIGNER/ART DIRECTOR BASED IN PORTO ALEGRE, BRAZIL WITH TWENTY FIVE YEARS EXPERIENCE. I ALSO HAVE COLLATERAL SOLID SKILLS IN COPY WRITING, STORYTELLING AND PLANNING. ALONG MY CAREER, I COULD WORK FOR MAJOR BRANDS AND HELP THEM TO ACHIEVE MENSURABLE RESULTS, WHETER CONSOLIDATING THEIR MARKET PRESENCE, WETHER ESTABLISHING GENUINE RELATIONSHIPS WITH THEIR CUSTOMERS, WETHER INCREASING THEIR PROFITS. YOU CAN HIRE ME FOR JOINING YOUR DESIGN TEAM TEMPORARILY OR PERMANENTLY.

Article: 12.10.2021

The pandemic as a product

Market is relentless. Since its understanding as a living being, subject more to its own rules than to any external control - as long as in a capitalist society - an intricate structure capable of engulfing everything is built around it. Even initiatives that try to deny it end up very quickly becoming just another product circulating through your veins. On this digestive system depends the perpetual motion of the Economy. With Covid-19 it would be no different.

Article: 11.25.2021

Packaging: between sales instrument and cultural icon

We live in a time when we don't need to spend so much time exploring how to do things, where knowledge runs freely and democratically. This is a huge privilege because, when we don't need to invest so much time in learning how to get things done, we have time to invest in what really matters, which is design, creation, searching for solutions that lead us to the best result for our customers, which boost sales, which improve the consumer experience. But if all this makes things easier, at the same time it establishes higher standards: we have, today, an obligation to be better designers than we were in the past. However, if today we are better designers, why have we lost the ability to produce iconic work?

Article: 11.17.2021

Two hundred and fifty years, two hundred and fifty smiles:

one brand for Porto Alegre’s anniversary.

We live in a city which name is composed by putting together two elements. One of them, cartesian, cartographic, established by the intimate relation of this town with its river, through our first inhabitants had come through: port. The other one, subjective, voluble, changing, however naturally attached to infinite factors that are not on its control, here, by mistake, crystalized as a solid quality: happy. While the first condition is constant by geography since its very first note in history, the second one, added some time later, is a state of mind. Therefore, one comes from the land, the other, from people.

Articles

Article: 22.10.2021

Fuck the babies

And it was right there that I realized that, as impossible as it may seem, ideologies had infected us in such a way that maybe publicity no longer exists, only propaganda. A toxic propaganda that not only polarizes everything, but dehumanizes everyone.

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3D WORK BY GIOVANI SANTETTI FOR CDA DESIGN

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MAJOR CLIENTS I COULD WORK FOR:

NISSAN. NIKE. MOTOROLA. FIAT. JEEP. WALMART. PUMA. NOKIA. SONY. CAMPARI. WILD TURKEY. SKYY VODKA. SAGATIBA. PORTO ALEGRE CITY HALL. BIBI. WESTCOAST. CRAVO&CANELA. EUDORA. PERDIGÃO. TIM. JOTABASSO. YARA. HUSQVARNA. JOHN DEERE. HSBC. TINA ZAPPOLI ART GALLERY. SEBRAE. BRAZILIAN POST. LUTHERAN UNIVERSITY OF BRAZIL. CFL. TERRA.